Sneak peek: Logo for new start-up ‘beans&co.’
Stay tuned for the entire branding. Coming soon!
By Graphic Designer & Art Director Catherine Plouffe
I think we are all well advised to keep on nodding terms with the people we used to be, whether we find them attractive company or not. Otherwise they turn up unannounced and surprise us, come hammering on the mind’s door at 4 a.m. of a bad night and demand to know who deserted them, who betrayed them, who is going to make amends. We forget all too soon the things we thought we could never forget. We forget the loves and the betrayals alike, forget what we whispered and what we screamed, forget who we were.
That’s life, not paradise.
Words and pictures on how to make twinkles in the eye and colours agree in the dark. Thoughts on mindscaping, moonlighting and daydreams. Have you seen a purple cow? When less can be more than enough. The art of looking sideways. To gaze is to think. Are you left-eyed? Living out loud. Buy junk, sell antiques. The Golden Mean. Standing ideas on their heads. To look is to listen. Insights on the mind’s eye. Every status has its symbol. ‘Do androids dream of electric sheep?’ Why feel blue? Triumphs of imagination such as the person you love is 72.8% water. Do not adjust your mind, there’s a fault in reality. Teach yourself ignorance. The belly-button problem. Visual charades. What has an ox to do with the letter A? The art of looking sideways. How to turn knots into bows. When does 1 and 1 add up to 3? Why sit with your back to the view? Notes on the Blue Tit Syndrome, letterplay and visual puns. Patterns of chaos. Kissin’ cousins to camp. Half a word is enough for a quick ear. Some people think computers can’t. Civilization is chaos taking a rest. Too far east is west. Writing is the geometry of the soul. Why look at things upside down? Squaring the circle. 'If you want the rainbow, you gotta put up with the rain.’ The sympathy of things. How to think by jumping. Never wait for yourself. A word in your eye. The art of looking sideways. Beauty is a flavour of quark. Cerebral acrobatics. By the way, what’s it like living with a paper bag over your head? Not referring to you of course- the uncommon exception to universal bondage.
Catherine Plouffe
It’s not that the goodbyes ever get any easier, but the promise of
a new adventure, another chance to force self-growth,
is what I came to know and rely on. I came to find beauty in the
impermanence of fleeting moments. I found my home in being
moved, by the people and moments that punctuated constant
motion. These are people who unexpectedly lead you outside of
your head, leaving you a little bit wiser, kinder or more confused
than before. They are home. Home is the people who remind you
of who you are. Everyday we’re home.
Yesterday with the girls of @kastorandpollux on the @callitspring shoot.
